G2 Spring 2025: 60 Badges & #1 in Mid-Market!

We’re back with another incredible milestone!

After debuting in February as the only digital adoption platform recognized in 3 G2 Best Software categories—and ranking in the top 1% of SaaS for satisfaction, service, and collaboration—we’ve done it again. In the G2 Spring 2025 reports, UserGuiding has earned:

• 60 badges across 87 reports
• #1 rankings in 10 categories (6 in Mid-Market)
• Leader status in 18 reports
• Enterprise badges in 5 of 11 reports

Huge thanks to our amazing users for making this possible. We’re just getting started!

New update to Hubspot Integration

We’ve enhanced our HubSpot integration for Enterprise users! Once you activate 'UserGuiding as a Source' in your panel, you’ll now be able to automatically sync new users and custom user attributes from UserGuiding to HubSpot.

This means richer data, more seamless workflows, and a stronger connection between your onboarding insights and your CRM.

Mastering MAUs: Smarter Tracking, Better Engagement

We've just held a session with our Customer Success Manager, Kemal to get a full understanding of how UserGuiding calculates MAUs and how you can manage them effectively.

Watch and learn tips and tricks for keeping your MAU count efficient, maximizing user identification, and get answers to top FAQs—all wrapped up in the recording below.

Many more updates are on the way, stay tuned!